Spending less, yet spending more
Haven’t had the chance to plough through it yet, but the main headline seems to be that Brits are spending more time communicating, yet spending less money to do so.
These reports are fantastic data sources, so it’s worth spending some time and bandwidth downloading it.
Interestingly Ofcom are running a trial of an ‘experimental, interactive version’ of the report’s key points. In essence, it’s a ‘social text’ allowing users to place comments against each point in the document (like the one that DIUS are running).
I think it’s a good idea but they seem a little too cautious about the whole thing.
Have a look at comment.ofcom.org.uk/cmr08.