My first week as Head of Digital

First posted on the University of Bath Digital Marketing & Communications blog

It is the end of my first week as Head of Digital here at the University of Bath. Naturally, I have had a busy week of meetings but it has been a joy getting around the beautiful campus and meeting the lovely people who work and study here.

I have been pleased to hear everyone I have met say that world-class digital communication is critical to the University’s ongoing success. They believe that the University can be proud of its digital work to date and that more should be done to build on that track record.

That is a fantastic mandate to have. I am looking forward to working with people from across campus to deliver the digital profile that the University deserves.

At the centre of those efforts will be my team of editors, developers and designers. In the short time I have worked with them their passion for this University has shone out and they are bristling with the skills and energy that this University needs to take full advantage of digital media.

Over the course of next few weeks and months, I will be trying to meet as many people as I can to understand how the University operates and what the folks here need from my team. I look forward to updating you on what I discover, and if you want to talk to me, please drop me a line or leave a comment here.

If you want to read a bit more about my background then have a look at my LinkedIn profile and if you want to follow me on Twitter I am @rossferg.

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